Toni Francesc was born in Badalona, Barcelona, and felt attracted by fashion since he was a child. His mother was dressmaker and he grew up between threads and patterns. He studied fashion design at Instituto de la Moda in Barcelona at eighteen an inmediately after he began working in the family business, while in 1992 he created his own brand.
Nov 13. 2011
Fashion designer Toni Francesc wanted to celebrate the opening of his first store in Barcelona with a big Opening Party that was a meeting point for family, friends, customers, partners and all the people from Barcelona’s fashion world who wanted to share such an important moment with him.
In a pleaseant and charming environment all the guests were able to see very up close ‘Garudá’, the Autumn/Winter collection 2011-12, which was shown in Mercedes Benz Fashion Week in New York.
All the guests enjoyed the live performance of the song-writter Samantha de Sienna who was responsible for opening the multipurpose room of the store.
We are pleased to enclose some images of the Opening Party.









Oct 25. 2011
Toni Francesc opened in Barcelona his first store on 16th September. Located in the Born district, traditional place for young local and international fashion designers.
Under a fresh and modern atmosphere, the use of noble materials such as wood and handmade stained oak, combined with technical and innovative materials, combines white textured walls and other surfaces covered with movable bars that change color and appearance. The designer takes us into a world inspired by the movement and continuous change, where all elements are focused to communicate values such as simplicity, sophistication and luxury related to the brand.
The store has dedicated a multipurpose space to regular events related to culture, art and fashion.





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